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When a drug user enters a look for enquiry that matches a keyword in an advertiser's account, Google runs an vendue to learn which ads wish seem on the lookup results foliate. The vendue takes into account statement factors such as offer amounts, ad quality, and relevancy to the user's research interrogation. The ads that winnings the auction are displayed in the seek results, with the advertizer remunerative a fee apiece clock time a substance abuser clicks on their ad.

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